A person drinking a glass of Old Golden Hen

Old Golden Hen is running a fantastic prize draw which will see five lucky venues win a host of beer garden items to create a fabulous outdoor space for summer.

 

Creating a beer garden?

If you are considering building a beer garden for the first time, here are some simple tips to help you create a space that works for your venue:

1. Think about your budget
Before you do anything, work out what you want to spend. Are you starting from the beginning or are you reworking an existing space? Do you have a maximum amount you’re prepared to spend? Consider all of this before you push the button on building a beer garden.

2. Where is it going?
It makes sense to choose a location that’s central to your venue. In an ideal world, the beer garden and outdoor bar would be near your main entrance to make it easier for customers to access the bar and easier for your staff to service it.

3. It’s all in the planning
Measure twice, cut once, as the saying goes. This will help avoid costly mistakes and will help you get everything you need ready before you start the actual process of building a beer garden and outdoor bar.

Offering an outdoor bar is a great way to boost your profits, attract new customers and keep your current customers coming back for more, as it means customers don’t have to head back inside every time they want a drink. Beer gardens also have the handy knack of encouraging customers to trade up their drinks choices so whether it’s a pint of refreshing golden ale, a glass of fizz or a cocktail, it’s important to make sure your range is up to scratch.
If you have an outdoor area or the space to create one, a beer garden is fantastic option and it doesn’t necessarily have to mean extravagance and major investment. A few benches and tables and a hired pouring station could be enough to give your sales a massive boost.

 

WIN GARDEN POINT OF SALE!

What could be better and easier, however, than winning a top quality beer garden kit? That’s exactly what’s on offer from Old Golden Hen as part of a fantastic promotion for Greene King and Belhaven customers.

To help get ready for warmer days, the promotion is offering a free visibility kit to every customer who buys one 9G firkin or two 4.5G pins of Old Golden Hen. The kit includes everything you need to drive summer sales of this delicious golden ale and help more customers enjoy the refreshment of a pint of Old Golden Hen on a warm summer’s day.
But that’s not all: for every additional firkin or two pins that you buy of Old Golden Hen, you’ll receive an entry into a special draw to win an Old Golden Hen beer garden kit! The kit will help you instantly transform your beer garden into a little corner of Old Golden Hen heaven for your customers.

Included are eight Old Golden Hen parasols, an Old Golden Hen outdoor mirror and a garden game. There’s even plant pots and seed sticks to help add fantastic theatre to your beer garden and create a unique and truly special place that will drive footfall, sales and profits for your venue.

 

What do our customers say?

Alison Holman, The Fox & Hounds, Great Moulton, Norfolk
“We are lucky to have extensive outdoor space at The Fox & Hounds with two large beer garden areas and some pods and a marquee. There’s absolutely no doubt that the beer garden drives huge sales increases when the weather is good. We’re a very family-focused pub so we work hard at making the beer gardens welcoming for children as well as adults. We have a play park and plenty for the kids to do so that everyone can come, have a lovely, relaxing time and enjoy a few drinks and maybe a bite to eat.”

Alison Holman owner of The Fox & Hounds on the left. A glass and bottle of Old Golden Hen on the right.

What’s in the Old Golden Hen Beer Garden Kit?

One lucky winner will collect the following fantastic prize:
• 8 parasols
• 1 outdoor mirror
• 1 Planter
• 8 Table-top plant pots
• Croquet game
• Seed sticks

To find out more, speak to your Sales Representative, call 0345 600 1799 or order online at greenekingorders.co.uk