Beer genius: helping you do beer brilliantly!
Serving beer in perfect condition is, as we are all aware, critically important to delivering the best possible experience for your customers every time they visit your venue. To help you do exactly that, Greene King has created a fantastic one-stop shop online portal called Beer Genius that basically gives you everything you need to do beer brilliantly!
If you haven’t visited the site before, I would urge you to take a few minutes and visit beer-genius.co.uk to discover the extensive information, advice and support you need, all in one place.
Beer Genius provides everything from detailed information on all of our outstanding beers and why they are so special, to free e-learning courses and downloadable best practice guides covering every aspect of running a successful bar, cellar and venue.
There’s even a fantastic Cellar Doctor service that helps you quickly troubleshoot any problems you may be encountering with either your cask or keg beers.
Beer Genius is a great resource that’s available to you 24/7 and can be accessed from anywhere on any computer, smartphone or tablet. Whether you are simply looking for some tips on how to help your team sell more beer or deliver the perfect serve, or you have some more technical queries on issues like stillage or line cleaning, you’ll find all the help you need on the site.
We have recently updated and enhanced the Beer Genius portal so even if you are familiar with it, I would urge you to have another look and familiarise yourself with the extensive and in-depth support you can find there.
Free E-Learning Courses
Take your business to the next level by taking advantage of the free e-learning courses available on the Beer Genius website, including:
Bar Genius – how to operate your own bar
Cellar Genius – how to manage your cellar
Commercial Genius – how to optimise your profits
Bitesize Training Videos
Beer Genius provides short, highly informative training videos covering areas such as:
Traditional stillage
Vertical extraction
Keg beer
Line cleaning
Glassware management
The perfect serve
Best Practice Guides
On the Beer Genius portal you can also download and keep an extensive range of best practice guides covering just about everything you need to know, including:
Cellar
Beer order delivery & receipt
General cellar management
Cellar refrigeration
Cask dispense equipment
Licensee cellar equipment
Cask conditioning
Keg beers & pressure systems
Line & equipment cleaning
Bar
Glass washer maintenance
Dirty glass to clean glass
Bar housekeeping practices
Perfect pour
Posters
Cask ale cellar poster Keg beer cellar poster
Line cleaning cellar poster
IPA quality guidelines
